Military and Strategic Journal
Issued by the Directorate of Morale Guidance at the General Command of the Armed Forces
United Arab Emirates
Founded in August 1971

2023-12-10

Thuraya Joins Forces with Norway’s AnsuR Technologies

Thuraya Telecommunications Company, a subsidiary of Al Yah Satellite Communications Company PJSC, recently announced a partnership with Norway-based technology company AnsuR Technologies AS to enable businesses in international markets to leverage the benefits of its advanced video compression technology, Asmira.
Asmira video compression is a versatile, network-agnostic software solution designed for video streaming from remote sites and platforms, offering various benefits to various users and across a wide range of use cases.

The agreement expands Thuraya’s portfolio of advanced solutions, introducing Asmira to its worldwide distribution network with a bundled license that includes an airtime subscription package for end users who require video compression solutions. 
 
The partnership is part of Yahsat’s strategy to meet increasing market demand for Video and Intelligence, Surveillance, and Reconnaissance (ISR) solutions for improved situational awareness as well as safety and security.
 
The solution can be offered through customisable business models, providing flexibility to meet varying and challenging use cases while also simplifying the management of the service. The key benefits of the Asmira video compression technology include efficiently utilising available bandwidth and bitrates hard-capped at low levels, securing operations even when bandwidth is constrained. This ensures users achieve the best video quality with smaller, lighter equipment.
 
Sulaiman Al Ali, Yahsat’s Chief Commercial Officer, said: “Our partnership with AnsuR is yet another example of how Yahsat and Thuraya are staying ahead of the curve by anticipating greater market demand. AnsuR has a suite of advanced video compression technologies that make it an ideal choice for a wide range of use scenarios.”
 
Asmira boasts a range of features that are aimed at a broad spectrum of use cases from special operations, ISR, through to video streaming from Unmanned Aerial Vehicles, vessels, and vehicles, as well as border monitoring and control, in addition to monitoring and surveillance of critical infrastructure and perimeter security and safety.
 
The platform provides a host of advantages that can enable the end-user to leverage their capabilities for the best result. It enables the efficient use of bandwidth and provides optimised video for low data rate transfer. It can run on a PC or be embedded into a platform, be it unmanned, manned, aircraft, ship, or vehicle. It offers real-time content of critical and relevant visual information for rapid decision-making.
 

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